Artero: French Reseller

Here are the 10 most important questions a groomer interested in Artero might ask, based on the information provided:

  1. What is the history and evolution of Artero since its foundation? Artero began in 1909 in Manresa with the sale of tools for horse esquilado. Over the years, the company moved to Barcelona, ​​specialized in barbería products, and evolved to integrate the manufacturing of pet cosmetics and export on a European scale.

  2. What types of products does Artero manufacture and who are they intended for? Artero designs and manufactures a range of products including accessories, utensils, small equipment, and cosmetic products specifically for peluquería canina and peluquería profesional.

  3. What importance does Artero place on innovation and the quality of its products? The company places a strong emphasis on research and development (I+D) to stay ahead at the forefront of market trends and demands, while maintaining constant quality control verification to guarantee the excellence of its products.

  4. How does Artero provide training and education in the field of pet grooming? Artero International Academy (AIA) was created to provide training, shows, demonstrations, and masterclass by recognized peluqueros, thus promoting continued education and improvement of groomers' skills.

  5. What is Artero's international reach, and how does this affect its range of products and services? With exports to over 75 countries and its own delegations in key regions like France, the United Kingdom, and the United States, Artero is committed to offering the best quality and service throughout the world, adapting its products to global needs.

  6. What are the core values ​​that guide Artero in its operations and product development? Artero values ​​tradition, family, innovation, quality, passion, and professionalism, which is reflected in their approach to product development and in the company culture.

  7. What is the personalization and customer attention service offered by Artero? Artero's customer service focuses on customer satisfaction through continuous improvement in the quality of service , expansion of educational programs, and rigorous quality monitoring to maintain the warranty of their products.

  8. What was Artero's contribution to the internationalization of the company and its impact on the global pet grooming market? Internationalization is one of Artero's great apostles , with the creation of international delegations and active participation in the global market, thus strengthening its impact and presence in the pet grooming industry on a global scale.

  9. How does Artero's commitment to education and professional training impact the grooming community? By offering educational programs, collaborations with brand ambassadors, and training events, Artero aims to strengthen the skills of professionals, encourage a closer relationship with the brand, and improve the visibility of the profession.

  10. What are Artero's future plans to continue to innovate and serve the professional grooming community? Artero is focused on continued research in I+D, customer satisfaction, and expansion of its educational programs, while remaining attentive to the rapid evolution of the market to guarantee the quality and effectiveness of its products and services

Segmentation of the Artero range:

  1. Grooming equipment: this category includes cutting instruments, clippers, scissors, combs and brushes for the different stages of pet grooming. The best-known products in this category are the Elite Pro trimmer, Pro precision scissors and fine-tooth combs.

  2. Hair care products: This category includes shampoos, baths, conditioners and sprays for different types of pet hair. The best-known products in this category are Antiparasitic Shampoo, White Hair Shampoo and Keratin Conditioner.

  3. Skin care products: This category includes oils, sprays, lotions and creams for animal skin care. The best-known products in this category are Nose Care Oil, Chamomile Moisturizing Spray and Wound Repair Cream.

  4. Accessories for grooming: this category includes bathtubs, grooming tables, correas, mordazas, brushes and rejillas for the different stages of grooming animals. The best-known products in this category are the stainless steel electric bathtub, the LED Large electric table, etc.

  5. Safety and containment equipment: this category includes jaulas, playpens, rejillas and fans for the safety and confinement of animals. The most famous products in this category are foldable metal jaulas, 8-panel foldable playpens, etc.